STILL HAVE THAT “OBJECTIVE” ON YOUR RESUME?
Read below and see WHY they no longer work and what you can do TODAY that will deliver a bigger bang.
Did you know that the average time it takes a hiring manager or recruiter to shake down, or hit the delete button on your resume is about 15 seconds? So don’t waste 5 precious seconds on a statement that is too cookie-cutter and considered out of date.
Objectives statements revolve around “what the applicant wants” (it’s all about me), vs. focusing on “What the employer wants”(it’s all about them). Objectives fail to provide enough value and insight into who you are and what you will offer a future employer.
Today’s hiring managers want job-seekers that demonstrate their worth by showing how they have solved similar challenges and achieved goals that are aligned to the current issues the manager is confronting today.
In this extremely competitive job market, your goal is to capture the hiring manager’s attention by differentiating yourself from the pack.
SELL YOUR SIZZLE
Branding statements are today’s equivalent of resume objectives. They pitch your most promising strategy. A one line specific declaration that describes the job you want and one or two proficiencies that will capture the interest of the hiring manager.
The goal of every resume is to grab the attention of the employer, prompting them to schedule the interview. Candidates must create a resume that shows their uniqueness from every other job seeker on the market.
Creating this type of statement brings both the promise of YOUR value, and an assurance that YOU are the more qualified candidate. YOU have solved similar problems with past employers.
Remember, Hiring Managers have two sub-conscious questions when evaluating a resume. Is this person going to solve my problem, and does this person understand my problem?
SHOW ‘EM YOU CAN DO BOTH
